Mitsubishi Motors Thailand Responds to Customers’ Needs with the NEW MITSUBISHI PAJERO SPORT PRIME, the Entry-Grade PPV with Full Features at a Great Value

BANGKOK – February 3, 2025: As a part of its commitment to meet customers’ needs, Mitsubishi Motors (Thailand) Co., Ltd. has recently refreshed its legendary Pajero range with the NEW MITSUBISHI PAJERO SPORT PRIME. The latest model is the result of the automaker’s response to customers’ feedback. Available at the same price as the existing Prime variant but with value, comfort and safety features for both driver and passengers, it is very competitively positioned to meet all drivers’ lifestyles.

 

Mr. Ryoichi Inaba, President & CEO, Mitsubishi Motors (Thailand) Co., Ltd. said, “We value our customers’ voice, and make it a priority to adapt to all their needs and requirements. The NEW MITSUBISHI PAJERO SPORT PRIME is the Entry Grade of our popular PPV, equipped with more comprehensive features to meet the needs of the new generation of customers. While maintaining the same price, we have elevated the comfort and safety to match the expectations of Thai customers.

 

With over 200,000 units sold, this reinforces the confidence in our products. We continuously enhance the quality of our vehicles, equipping them with comprehensive features at a more accessible price. Additionally, we enhance customer confidence through our aftersales services, backed by a network of highly capable service centers. Our extensive network of nearly 200 dealerships nationwide ensures efficient and comprehensive aftersales services," Mr. Inaba added.

 

The NEW MITSUBISHI PAJERO SPORT PRIME offers greater value than ever before. Drivers and passengers can enjoy a refined travel experience with Diamond Sense, the 360-Degree Advanced Safety Technology, with Blind Spot Warning with Lane Change Assist (BSW with LCA), Rear Cross Traffic Alert (RCTA), five additional airbags have been included, comprising side, side curtain, and knee airbags, bringing the total number of airbags to seven. It also features an eight-inch Full Digital Driver Display, while the driver’s seat comes with Power Lumbar Support.

 

Other Diamond Sense, include Adaptive Cruise Control (ACC), Multi Around Monitor (MAM), and Forward Collision Mitigation System (FCM), enhancing driving confidence and ensuring a safer and more secure journey.

 

Inside, comfort features include Apple CarPlay and Android Auto compatibility, 12.1-inch Widescreen Roof Monitor for Rear Passengers with HDMI and USB Connectivity, Remote Control and Infrared Headphones for Rear Passengers, and wireless charging capability. Finished in silver and piano black, the interior exudes modernity and quiet luxury.

 

Putting power in the driver’s control with a 2.4L Hyper Power engine that delivers both strength and fuel efficiency, boasting 184 PS at 3,500 rpm and 430 Nm of torque at 2,250–2,500 rpm, along with a fuel efficiency of 15.2 km/l (based on the ECO Sticker).

 

Priced the same as the existing PRIME variant at THB 1,389,000, the NEW MITSUBISHI PAJERO SPORT PRIME is a multi-functional PPV designed to fulfil all lifestyles of drivers who want to celebrate their status and achievements. Available body colors include Blade Silver, Jet Black Mica, Graphite Grey and White Diamond costs an extra 15,000 baht.

 

The NEW MITSUBISHI PAJERO SPORT PRIME comes with a special campaign:

• Free 1^st-class insurance for 1 year with Free 24-hour roadside assistance for 1 year
• Free warranty and labor costs for scheduled maintenance for 5 years/100,000 kilometers
• Free WiFi Dongle
• Option for a special interest rate of 1.09% with participating financial institutions.
• Option for a 5-year/100,000-kilometer maintenance package with extension of free 24-hour roadside assistance to 5 years
• Mitsubishi family members receive an additional discount of up to 30,000 baht via M-Drive Application

 

Note: Terms and conditions apply as determined by the company.

 

For more details and test drives, please visit www.mitsubishi-motors.co.th or contact Mitsubishi Call Center at 02-079-9500, available 24 hours daily. Customers can also follow Mitsubishi Motors Thailand’s social channel at www.facebook.com/MitsubishiMotorsTH for more updates.

About Mitsubishi Motors Thailand (MMTh) 

Mitsubishi Motors (Thailand) Co., Ltd., the largest plant in the MMC group and an export hub to more than 120 countries, is one of Thailand’s leading automotive manufacturers committed to produce and sell a range of vehicles that are eco-friendly, high in quality, performance, safety, comfort, technology, and customer satisfaction. In 2018, MMTH officially opened Education Academy in Pathum Thani and celebrated a total production of six million units at the beginning of 2021. MMTh’s current range of vehicles includes MITSUBISHI TRITON, MITSUBISHI PAJERO SPORT, MITSUBISHI ATTRAGE, MITSUBISHI MIRAGE, MITSUBISHI XPANDER, MITSUBISHI XPANDER CROSS and MITSUBISHI OUTLANDER PHEV. To ensure the highest quality, MMTh uses its proving ground in Si Racha, Chonburi to assess products from design and prototype stages to pre-production and commercialization. This ensures customers take delivery of vehicles that are second-to-none in all aspects of quality.  Stay updated with Mitsubishi Motors Thailand: