Mitsubishi Motors Thailand Invites Customers to Experience Mitsubishi e:MOTION, the Class-Leading Full HEV Technology of the XPANDER HEV and XPANDER CROSS HEV and Other Vehicles with Cutting-Edge Technology at the Fast Auto Show Thailand 2024
Mitsubishi Motors Thailand, led by Mr. Ryoichi Inaba (left), President and CEO and Mr. Sarote Maartlert, Executive Vice President of Sales & Aftersales, showcases high-quality vehicles with cutting-edge technology at the Fast Auto Show Thailand 2024.
BANGKOK – July 3, 2024: Mitsubishi Motors Thailand will highlight its Mitsubishi Motors-ness philosophy with a high-tech showcase at the Fast Auto Show Thailand 2024, led by the Mitsubishi XPANDER HEV and Mitsubishi XPANDER CROSS HEV, the full hybrid vehicles with Mitsubishi e:Motion, the extraordinary experience, offering powerful and smooth eco-friendly driving experience with supreme safety. The high-tech lineup will also comprise the Mitsubishi Pajero Sport 2024 with new HYPER POWER clean diesel engine, sporty premium interior and advanced technology for enhanced comfort, and the Mitsubishi Triton Athlete designed for a premium adventure lifestyle with power and exceptional driving performance. Customers at the event will also enjoy many special promotions. Mitsubishi Family Members who own a Mitsubishi of any model will be offered an additional discount in the form of a THB 10,000 e-voucher* when they download and register the M-Drive application when purchasing a Mitsubishi vehicle at this event.
Mr. Ryoichi Inaba, President and CEO, Mitsubishi Motors Thailand said, “The philosophy of Mitsubishi Motors-ness drives us in endlessly fulfilling customers’ mobility lifestyle by evoking the spirit of adventure through exceptional drivability, comfort, cutting-edge and advanced safety technologies, technical reliability, eco-friendliness, and peace-of-mind. This philosophy is in every single Mitsubishi vehicle you see here today.”
“In addition to the high-quality vehicles, this event also offers undeniable promotions for the Mitsubishi XPANDER HEV and Mitsubishi XPANDER CROSS HEV, the new Mitsubishi Pajero Sport 2024 as well as the best-ever attractive deals of All-New Mitsubishi Triton Athlete,” added Mr. Inaba.
As Mitsubishi Motors’ first full-hybrid vehicle and the leader of the small seven-seater multi-purpose vehicle segment, the Mitsubishi XPANDER HEV and Mitsubishi XPANDER CROSS HEV feature the class-leading Mitsubishi e:MOTION, the extraordinary driving experience offering power and confidence on all roads. This innovative system integrates three of Mitsubishi Motors' cutting-edge technologies – the HEV system, an eco-friendly, exhilarating, dynamic and powerful high-torque motor drive derived from PHEVs offering quick-acceleration; 7 Drive Modes, newly-developed for EV driving at will and for safe, secure road performance in various weather and road conditions; and Active Yaw Control (AYC), Mitsubishi Motors’ unique technology that provides safe, confident and sharp driving dynamics especially during cornering.
At the Fast Auto Show Thailand 2024, customers can enjoy special promotions including zero interest rate* in addition to MITSUBISHI XTRA CARE packages that offer ultimate aftersales services for the Mitsubishi XPANDER HEV and Mitsubishi XPANDER CROSS HEV.
Another attraction at Mitsubishi Motors’ booth is, featuring a more powerful EURO-5 Hyper Power 2.4L four-cylinder common-rail diesel turbo intercooler engine. Available in both the 4WD and 2WD variants, the new engine’s new-generation electronic common-rail injection technology has boosted power to 184 PS at 3,500 rpm with 430 Nm of maximum torque at 2,250 – 2,500 rpm. With a lighter vehicle weight, the increased power is even more efficient, resulting in lower CO2 emissions and improved fuel efficiency.
The top-of-the-range new Mitsubishi Pajero Sport 2024 Elite Edition 4WD also comes with Mitsubishi Motors’ renowned Super Select 4WD II system, enabling the vehicle to master all weather conditions and terrains. The system is uniquely designed, allowing seamless switching from 2H to 4H, even while driving at high speeds (Shift-on-the-Fly). It also comes with Mitsubishi's superior Diamond Sense intelligent safety technology and four off-road modes including Gravel, Mud/Snow, Sand, and Rock.
Starting at THB 1,389,000, the new Mitsubishi Pajero Sport 2024 will come with a special interest rate of 1.09 percent* and a free Five-Year Service Package. Additional special offers will also be available during this event.
The next highlight is the All-New Mitsubishi Triton Athlete with the Hyper Power X2 engine that delivers a maximum of 204 PS and a maximum torque of 470 Nm at 1,500 – 2,750 RPM. Under its aggressive and eye-catching design, the All-New Mitsubishi Triton Athlete caters to the adventurous lifestyle, offering the comfort of a two-tone cabin. It surpasses expectations with Mitsubishi's superior Diamond Sense intelligent safety technology. It also features an Electric Power Steering (EPS). These features enhance convenience and driving confidence.
The All-New Mitsubishi Triton Athlete stands out with the Super Select 4WD II system, the first Full-Time All-Wheel Control system in the Thai pickup truck market, and unique to Mitsubishi Motors. This system allows switching from 2-wheel drive (2H) to 4-wheel drive (4H) instantly, even while the vehicle is in motion (Shift-on-the-Fly). It further distinguishes itself with Active Yaw Control (AYC) which enhances maneuverability and control, ensuring safe and agile driving across all weather conditions and terrains. The vehicle offers seven driving modes: Normal, Eco, Gravel, Snow, Mud, Sand, and Rock. Customers who purchase the All-New Mitsubishi Triton Athlete at the event will receive a special offer with an interest rate of 0.89 percent*.
Other models and variants will also be on display at Mitsubishi Motors Thailand’s booth during the Fast Auto Show Thailand 2024. Visitors are welcome to experience the Mitsubishi Motors-ness at booth B03, from July 3 to 7, 2024 at Hall EH 102–104, Bangkok International Trade and Exhibition Centre (BITEC), Bangna. For more details and test drives please visit www.mitsubishi-motors.co.th, contact Mitsubishi Call Center at 02-079-9500, available 24 hours daily, or follow Mitsubishi Motors Thailand’s social channel at www.facebook.com/MitsubishiMotorsTH for updates.
Mitsubishi Motors Lineup at the Fast Auto Show Thailand 2024
Model |
Highlighted Features |
Special Promotion |
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Mitsubishi XPANDER HEV and Mitsubishi XPANDER CROSS HEV |
Mitsubishi e:MOTION featuring
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Mitsubishi Pajero Sport 2024 |
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Super Select 4WD II and 4 Off-Road Modes are for Mitsubishi Pajero Sport 2024 Elite Edition 4WD Diamond Sense is for Mitsubishi Pajero Sport 2024 Elite Edition 4WD, Elite Edition 2WD and Ultra |
All-New Mitsubishi Triton Athlete |
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Super Select 4WD II is for All-New Mitsubishi Triton Athlete 4WD
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*The terms and conditions for a loan are subject to the discretion of the approving bank.
Mitsubishi Motors Thailand showcases high-quality vehicles with cutting-edge technology at the Fast Auto Show Thailand 2024
(from left): Mr. Sarote Maartlert, Executive Vice President of Sales & Aftersales of Mitsubishi Motors Thailand; Dr. Prachin Eamlumnow, President & CEO of Grand Prix International Public Company Limited; Mr. Ryoichi Inaba, President and CEO of Mitsubishi Motors Thailand; Mr. Pattanadesh Asasappakij, Chairman of Fast Auto Show Thailand 2024; Mr. Kwanchai Paphatphong, President & CEO of Inter-Media Consultant Co., Ltd; Mr. Chalatchai Paphatphong, Vice President of Fast Auto Show Thailand 2024 and Mr. Peeraphong Eamlumnow, Vice President of Fast Auto Show Thailand 2024, are photographed at Fast Auto Show Thailand 2024.
About Mitsubishi Motors Thailand (MMTh)
Mitsubishi Motors (Thailand) Co., Ltd., the largest plant in the MMC group and an export hub to more than 120 countries, is one of Thailand’s leading automotive manufacturers committed to produce and sell a range of vehicles that are eco-friendly, high in quality, performance, safety, comfort, technology, and customer satisfaction. In 2018, MMTH officially opened Education Academy in Pathum Thani and celebrated a total production of six million units at the beginning of 2021. MMTh’s current range of vehicles includes MITSUBISHI TRITON, MITSUBISHI PAJERO SPORT, MITSUBISHI ATTRAGE, MITSUBISHI MIRAGE, MITSUBISHI XPANDER, MITSUBISHI XPANDER CROSS and MITSUBISHI OUTLANDER PHEV. To ensure the highest quality, MMTh uses its proving ground in Si Racha, Chonburi to assess products from design and prototype stages to pre-production and commercialization. This ensures customers take delivery of vehicles that are second-to-none in all aspects of quality. Stay updated with Mitsubishi Motors Thailand:
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