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Mitsubishi announces "ATTRAGE" Price and Introductory Campaign for launch period

04.06.2013

Pathumthani – June 4, 2013 -- Mitsubishi Motors Thailand today unveiled sales information of the “ATTRAGE” which is now available for pre-booking at Mitsubishi dealers and roadshow event nationwide. With the outstanding exterior design, best value for money from the  innovative functions namely Rear view camera, Navigation System, Bluetooth, Touch Screen Monitor, Audio control switch on steering wheel, KOS and fully security system yet highest fuel efficiency, “ATTRAGE” will come in 4 grades and 6 colors with an attractive price tag ranging from 443,000 to 582,000 baht while introductory campaign namely 10,000 baht bonus, 1st Class Insurance and other special offers will be offered to celebrate its launching during the introduction period for only first 9,000 units.


Mr. Nobuyuki Murahashi, President of Mitsubishi Motors (Thailand) Company Limited (MMTh), today unveils more sales information of the new ATTRAGE, the Mitsubishi Motors next-generation global compact sedan and an eco car sedan for Thai market, which is scheduled to make its world debut in July. 

Attractive Price ranging between 443,000 – 582,000 baht and Special introductory price for only first 9,000 units

Trim Levels Pricing (Baht) Introductory Price (Baht)
(1)   GLS Ltd. CVT 582,000 572,000
(2)   GLS CVT 530,000 520,000
(3)   GLX CVT 477,000 467,000
(4)   GLX M/T 443,000 433,000

* Plus 6,000 Baht for White Pearl Color


Top worth buying eco car sedan with Mitsubishi “ATTRAGE”

Trim Levels T/M Major Specification
1 GLS Ltd. CVT
  • - Leather seat (Beige)
  • - Leather wrap steering wheel with   silver decoration
  • - Rear view camera
  • - Audio control switch on steering wheel
  • - Navigation System
  • - Bluetooth
  • - DVD MP3 / 6.5" Touch Screen Monitor
2 GLS CVT
  • - Front fog lamps with chrome  decoration
  • - Alloy wheel 15 inch 185/55R15
  • - Door mirror with LED side turn lamps
  • - Inner door handle –Chrome type
  • - Vanity mirror for Driver & Passenger side
  • - Automatic air conditioning
  • - Keyless Operation System with Immobilizer
  • - Push 'Engine switch' button
  • - Dual air bags
3 GLX CVT
  • - Electrically controlled and
    foldable door mirrors
  • - Floor carpet
  • - One touch operate power window with Safety  system (Driver side)
  • - Keyless entry system
  • - Radio / CD / MP3 / Front AUX-in /USB port
  • - Rear center armrest with cup holders
  • - Combination meter with Eco lamp and Multi-information display
  • - Air bag (Driver only)
  • - ABS/EBD and  Front stabilizer
4 GLX 5MT 


New value to the fuel-efficiency


- New “ATTRAGE” is power by 1.2-liter 3-cylinder engine DOHC MIVEC 12 Valve which delivers better performance and superior fuel efficiency at the maximum fuel saving targeting 22 km/liter NEDC mode.

- The new INVECS-III CVT transmission: The new CVT has a wider range than a conventional CVT, for improved acceleration and fuel efficiency. Higher rpms are used when starting and at low speeds to deliver better acceleration performance. Lower rpms are used at higher cruising speeds to deliver better fuel efficiency. The INVECS-III shift control system is optimized to provide the ideal gear ratio according to driving conditions, road conditions and engine speed.- Optimization of the body structure and further adaptation of high-tensile steels resulted in one of the lightest weight among its class.

- The Attrage returns a CD (aerodynamic measurement) of just 0.29 which puts it among the best in its class.


Superb maneuverability

- Compact body allows easy handling and is very driver-friendly: Overall length 4,245mm. × Overall width 1,670 mm. × Overall height 1,515 mm.  Wheel base 2,550 mm.

- Excellent minimum turning radius of just 4.8m.

- Light weight body achieves excellent braking performance.


Confidence with Safety 

- High-rigidity body underpins global standard safety, the New “ATTRAGE” uses Mitsubishi’s RISE safety body design, 4-side doors impact bar comprising of 4 variations of high tensile strength steel brings dramatic advance in multi-directional impact performance that return the best in class safety.

- New “ATTRAGE” comes with ABS with Electronic Brake-force Distribution (EBD). It also provides the better braking performance with front ventilated disc brake and rear drum brake. Dual SRS airbags and 3-points ELR front seatbelt are fitted with double pretensioner on driver seat for GLS and GLS Ltd. models that take up any slack in the shoulder belt on detection of any strong impact force to secure more firmly in a frontal crash and force limiters that operates to slacken the belt and absorb the load acting on the occupant and thereby reduce impact force acting on the chest.  

Convenience with Mitsubishi's unique electronically controlled system (ETACS)

Standard on all models is Mitsubishi's unique electronically controlled system that provides peace of mind and convenience and supports driving by controlling all of the vehicle's equipment precisely in a variety of situations;

- Keyless Entry system with electric foldable door window system. 
- Automatic Head lamps Shut-off:  Automatic Headlight Shut-off turns off head lamps and fog lamps automatically when the ignition is turned off and the driver's door opened. 
- Other features that make vehicle operation more convenient include: Comfort flasher – a dab on the turn signal lever causes the turn signal to flash three times, useful when changing lanes; Vehicle speed sensitive front wipers – wiper speed is optimized for vehicle speed when wiper operation is in intermittent mode; One-touch window switch – allows the driver to open or close his window all the way without having to keep his finger on the switch.


Six Colors Lineup
(1) White Pearl
(2) Red Metallic 
(3) Cerulean Blue Mica 
(4) Eisen Gray Mica 
(5) Pyreness Black 
(6) Cool Silver Metallic 

Special Bonus Celebration - For special customers

For the customer who make a booking for all “ATTRAGE” models will get  introductory Campaign “Special Bonus Celebration” namely special introductory price  10,000 Bht. cash back,  Free 1st class insurance “Diamond Protection”  and other special offers only for 9,000 units.    

Sales Activity 
- Start pre-booking at 186 Dealers Nationwide From now
- Roadshow in Bangkok and Up country at total 76 places nationwide Throughout June
- Public Launch  at Parc Paragon July 4 – 7, 2013
- Start official Sales From July onward 
- Delivery to customers From July onward 

Get more information of the New “ATTRAGE” 
For more information please kindly visit our microsite and fanpage as below ;   
- ATTRAGE microsite   :  www.mitsubishimotors-attrage.com 
- Facebook Fanpage : www.facebook.com/MitsubishiAttrage 


• For more information please visit 186 Mitsubishi dealers nationwide. 
• Mitsubishi Call Center  : 1800 900 009 or 02-529-9500 during 8.30-17.00 from Monday- Saturday 
• Mitsubishi Website       : www.mitsubishi-motors.co.th 

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